Because the BLAST.tv Austin Major 2025 unfolds in Texas, the highlight is just not solely on the world’s prime Counter-Strike 2 groups but additionally on the betting firms backing the occasion and its members.
The event, working from June third to June twenty second, options 32 elite groups competing for a portion of the $1.25 million prize pool, making it one of many 12 months’s most anticipated esports occasions.
Betting Corporations With Esports Sponsorships at BLAST.television Austin Main
The official betting partner for the BLAST.tv Austin Major is 1xBet, a Cyprus-based on-line playing firm.
This marks the primary time 1xBet has partnered with BLAST for a Counter-Strike Main, though the bookmaker has a historical past of sponsoring different distinguished esports occasions, together with the PGL Main Copenhagen in 2024.
Because the unique betting companion, 1xBet’s branding is seen throughout the worldwide broadcast and BLAST’s digital platforms, and the partnership contains particular activations designed to have interaction followers and improve the viewing expertise.
1xBet additionally presents unique betting traces for the Main, akin to ‘Duel of the Gamers,’ which permits followers to wager on particular person participant matchups throughout the event.
A number of collaborating groups even have sponsorship offers with betting firms. Aurora Gaming is sponsored by 1xBet, a partnership that has been ongoing and prominently featured within the organisation’s current campaigns.
MIBR is one other staff with ties to 1xBet, reflecting the bookmaker’s increasing presence within the Counter-Strike scene. Moreover, 1xBet has a sponsorship settlement with OG Esports, additional cementing its affect throughout a number of groups on the Main.
BetBoom Crew, one other participant within the Austin Main, is instantly sponsored by BetBoom, a well known betting model within the CIS area. This sponsorship is mirrored within the staff’s identify and branding all through the event.
The BLAST.television Austin Main 2025 illustrates the deepening relationship between esports organisations and betting firms.
1xBet’s twin function as each the event’s official betting companion and a sponsor for a number of groups, together with Aurora Gaming, MIBR and OG Esports, highlights the bookmaker’s strategic funding within the esports ecosystem.
BetBoom Crew’s participation underneath the banner of its namesake sponsor additional underscores the visibility of playing manufacturers in top-tier Counter-Strike competitors.
Because the event progresses, these partnerships are more likely to stay within the highlight, reflecting broader traits in esports sponsorship and the continued progress of betting’s function within the trade.
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