What it’s essential to know
- Samsung and Look announce a partnership that can carry the latter’s generative AI purchasing app and lock display expertise to Galaxy customers.
- Look reiterates its Gemini and Imagen-backed software program to create “hyper-realistic” eventualities with you in several kinds.
- That is rolling out in the present day (June 4) to the Galaxy S25 sequence, the S23 sequence, the S22 sequence, and the S24 sequence.
- Look AI introduced its new purchasing software program in Might, stating it should look to department out additional into magnificence, touring, and equipment “later this yr.”
Look is asserting a brand new partnership with Samsung that goals to carry its model of purchasing to a number of Galaxy telephones.
In a press release, Look introduced its new partnership with the Samsung Galaxy Retailer, bringing its generative AI purchasing expertise to Galaxy cellphone lock screens. Rolling out in the present day (June 4), Look states Galaxy customers will quickly have the ability to “visualize themselves” in several kinds and locations.
Samsung’s head and senior director of Galaxy Retailer within the U.S., Jason Shim, says, “By utilizing AI to personalize content material and purchasing straight on the lock display, it brings a better, extra dynamic expertise that displays the forward-thinking spirit of the Galaxy Retailer.”
Look provides that this new expertise is tailored for Galaxy customers; nevertheless, it nonetheless leverages Google’s Gemini and Imagen fashions. This “opt-in” expertise will practice its purchasing capabilities utilizing the selfies (or photographs) you present. Look says its software program will create “hyper-real photographs of customers” in outfits it believes you’d look one of the best in. When used out of your Galaxy S25 Extremely’s lock display, Look states customers can simply entry its app’s options whereas additionally saving the look as a brand new wallpaper or shareable picture.
The outfits Look AI pulls from embody over 400 of its partnered manufacturers and retailers throughout the U.S. and overseas. Buying the outfits you see stays straightforward, as effectively, with only a faucet every time one thing piques your curiosity.
Look and Samsung’s partnership will carry this new purchasing app and lock display expertise to the Galaxy S25 series (excluding the Edge), the S22 sequence, the S23 sequence, and the S24 sequence (sure, the S24 FE, too).
In case you are questioning, Look says its AI software program is aware of ongoing developments, “native occasions,” social media content material, and extra. Moreover, Look’s purchasing AI and lock display expertise will even inform customers of gross sales, simply in case you actually need that outfit.
As beforehand acknowledged, the Look AI purchasing app and lock display expertise are rolling out for these Galaxy units in the present day (June 4), out there within the Galaxy Retailer.
In Might, Look revealed its new generative AI-backed purchasing expertise for telephones and their lock screens. One of many variations Glances says it upholds is that it places the person entrance and middle with a curated set of outfits and kinds. This all leverages the selfie you present, in addition to further info, reminiscent of your age, physique kind, gender, and hit generate.
Look’s partnered manufacturers embody Levi’s, Outdated Navy, and Tommy Hilfiger.
It is also value noting that this Google-supported firm is thinking about pursuing extra AI styling help for magnificence, equipment, and journey. That is all a part of its plans for “later this yr,” so maintain your eyes open.
