Roku’s 2025 TV lineup is official, and refinement is the name of the game

Abstract

Roku has simply unveiled its all-new 2025 TV lineup: the Roku Choose, the Roku Plus, and the Roku Professional Sequence.
These new Roku sensible TVs can be found now for buy within the US, with costs beginning at $130 for the base-level Choose Sequence.
These new Roku TVs concentrate on refinement and on bettering image high quality, whereas sustaining MSRPs that undercut a number of the competitors within the sensible TV area.

Roku, the maker of a number of extremely fashionable sensible tv units, streaming packing containers, and the Roku OS itself, has formally unveiled its next-generation TV lineup for 2025. Particularly, the corporate’s new {hardware} consists of the Roku Choose, the Roku Plus, and the Roku Professional Sequence, all of which can be found now for buy within the US.

“Since launching our first Roku-made TVs two years in the past, we’ve targeted on creating merchandise that marry our easy-to-use software program with thoughtfully designed {hardware} to provide our clients the very best expertise—one thing easy that each appears to be like and sounds nice. Our 2025 lineup furthers that dedication with efficiency upgrades and clever options designed to take the guess work out of getting the most effective image and sound, it doesn’t matter what you’re watching,” says Paul Nangeroni, Senior Director of Product Administration at Roku.

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These all-new Roku sensible televisions can be found in a number of dimension configurations, with the Choose Sequence starting from 24-inches all the way in which as much as 85-inches of diagonal display actual property. This entry-level mannequin is on the market in a alternative of primary HD, FHD, or 4K decision SKUs, with pricing starting at $130. This makes the Choose a doubtlessly wonderful gateway into the world of Roku-powered content material streaming.

The Plus and Professional Sequence fashions, in the meantime, can be found in 55-inch, 65-inch, and 75-inch sizes, they usually ship with extra premium show {hardware} throughout the board. No matter which Sequence mannequin you spring for, you will get built-in Dolby Audio help — all 4K decision fashions include HDR10+ help out of the field, along with expandable wi-fi encompass sound compatibility.

The corporate is specializing in bettering image high quality throughout its new TV lineup

Roku

With the higher-end Professional Sequence fashions particularly, Roku is specializing in bettering image high quality through a set of {hardware} and software program optimizations. The Professional Sequence contains a next-generation Roku Sensible Image Max picture processing suite, which adjusts the on-screen image on a scene-by-scene foundation for “bettering movement readability, correcting compression artifacts, and intelligently selecting the right image mode for the content material on display.”

A re-engineered mini-LED backlight is designed to attenuate the ugly bloom impact seen on many conventional LCD-based TV panels, whereas the 75 p.c greater dynamic distinction over the previous-generation mannequin ought to end in extra lifelike imagery. Different notable {hardware} specs on the Professional Sequence embody a 120Hz refresh charge, Dolby Imaginative and prescient IQ, Roku Soundstage Audio through Dolby Atmos, Wi-Fi 6, AMD FreeSync Premium Professional, and extra.

Whereas the middle-of-the-pack Plus Sequence TVs for 2025 aren’t fairly as feature-complete because the Professional fashions within the {hardware} division, Roku has carried out its Sensible Image Max characteristic, in addition to enhanced colours and bespoke mini-LED backlighting tuning. This latter addition of mini-LED backlighting is a noteworthy step-up over its predecessor’s commonplace LED answer, permitting for extra granular management over show brightness.

Roku is specializing in bettering image high quality through a set of {hardware} and software program optimizations.

Roku can be highlighting a number of Sequence-wide enhancements that it has built-in into its 2025 sensible TV lineup. These embody new Roku TV software program options like Day by day Trivia, sports activities highlights, game-time cell notifications, content material discoverability enhancements, in addition to a brand new Bluetooth Headphone Mode for particular person non-public content material enjoyment.

Elsewhere, simplified cable administration, clearly labeled A/V ports, and a devoted TV location placement information for the Professional Sequence and Choose Sequence (65-inches and above) are quality-of-life additions that ought to hopefully streamline the acquisition and setup course of as a complete. Lastly, Roku additionally says that each one 2025 fashions, together with the entry-level Choose Sequence, really feel snappier and extra responsive as a result of numerous software program and {hardware} refinements.