The newest numbers are in, and Apple nonetheless reigns supreme when it comes to cellphone gross sales, however there was a little bit of a shakeup.
Counterpoint Analysis has launched its World Handset Mannequin Gross sales Tracker for the first quarter of 2025, highlighting the ten hottest cellphone fashions by international gross sales.
Additionally: I test dozens of phones every year: Here’s how Apple and Samsung stack up
As no shock, an iPhone leads the way in which. It is the bottom mannequin, although — the iPhone 16 — that was the best-selling smartphone mannequin of the primary 4 months of this yr. What’s fascinating is that that is the primary time in two years that the bottom variant of an iPhone sequence was within the prime spot.
The iPhone 16 Pro Max and 16 Pro stuffed out spots two and three, and the iPhone 15 took spot quantity 4. It isn’t till fifth place {that a} non-Apple machine makes an look with the Galaxy A16, adopted by the Galaxy A06, and the Galaxy S25 Ultra. Notable right here is that final yr’s Samsung flagship, the S24 Extremely, was the fifth best-selling telephone at this level in 2024, marking a fall of two spots.
The Redmi 14C from Xiaomi, a preferred telephone within the Center East and Latin America, takes up spot quantity eight. It is the one mannequin outdoors of Samsung and Apple to make the highest 10.
The Galaxy A55 and iPhone 16 Plus rounded out the highest 10.
There are some things we will take from this research.
First, a non-Professional mannequin of the iPhone is what most individuals need. The most important and premium mannequin within the iPhone 16 lineup was the second hottest, adopted by the following mannequin down. For the primary quarter of 2024, the iPhone 15 Pro Max was the best-selling machine.
Moreover, with President Trump’s impending tariffs impacting electronics costs across the globe, producers like Apple and Samsung are pushing extra refurbished fashions. With a number of older fashions showing on this record, it seems that the push is perhaps working.
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Each of these components are seemingly a results of present financial situations and an general reticence to spend.
One other fascinating facet of this research is that the low-end smartphone segment (beneath $100) was the quickest rising class within the first quarter of 2025, accounting for 20% of world smartphone gross sales.
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