Adidas says customer data stolen in cyber attack

Adidas has disclosed it has been hit by a cyber assault during which clients’ private info has been stolen.

The sportswear large mentioned criminals had obtained “sure shopper knowledge” which “primarily consists” of the contact info of people that had been in contact with its assist desk.

Adidas mentioned passwords and bank card and different fee knowledge weren’t compromised.

“We stay totally dedicated to defending the privateness and safety of our customers, and sincerely remorse any inconvenience or concern attributable to this incident,” it said in a post on its website.

It comes as retailers together with Marks & Spencer and Co-op have been focused in main cyber assaults.

Of their instances, the hacks severely compromised enterprise operations – there isn’t any indication something comparable has occurred with Adidas.

“Adidas lately grew to become conscious that an unauthorized exterior social gathering obtained sure shopper knowledge by way of a third-party customer support supplier,” the agency mentioned.

“We instantly took steps to include the incident and launched a complete investigation, collaborating with main info safety specialists.

“Adidas is within the technique of informing probably affected customers in addition to applicable knowledge safety and regulation enforcement authorities in keeping with relevant regulation.”

There have been a number of cyber incidents reported since April 2025, with some specialists discovering hyperlinks between them.

The BBC understands UK police are specializing in a infamous group of English-speaking hackers, referred to as Scattered Spider, as probably being behind the M&S cyber assault.

The identical group is believed to have been behind hacks on the Co-op and Harrods, nevertheless it was M&S that suffered the most important affect.

M&S estimates the cyber-attack will cost the firm around £300m, equal to a 3rd of its revenue.

There isn’t a suggestion that this group is behind the information breach at Adidas.

However the agency revealed earlier this month it had confronted knowledge breaches in different elements of its international empire – together with its Turkish and South Korean arms.